Reputation and Influence
Perception is affecting your commercial outcomes.
Two situations arrive on this page. Something is happening right now and it needs handling. Or nothing is happening at all, and that silence is costing you deals you never hear about.
Crisis from R50,000 per engagement. Visibility from R15,000/month.
Hours to an initial crisis response
Sound familiar
What a reputation problem costs
The opinion was formed before the meeting
You spend the first fifteen minutes of a pitch correcting assumptions instead of having a conversation.
What they find is out of date
The business has grown or changed direction. The search results still describe the company you used to be.
You are absent from your own category
Your industry is having a conversation about the things you are expert in, and your name is not in it.
The deals you lose never announce themselves
Nobody tells you they searched, hesitated and called somebody else. The cost is real and it is invisible.
Under pressure
Reputation under pressure? Move now.
The cost of a reputation problem is set in the first 48 hours. What is said, who says it, and who hears it directly rather than through somebody else decides most of what follows.
01
Confidential intake
You tell us what has happened. Acknowledged the same business day, and treated as confidential from the first message.
02
Situation assessment
What is out there, who is carrying it, what is likely next, and what the commercial exposure actually is. An initial response within 24 hours.
03
Execution and monitoring
The response, the statements, the conversations with the people who need to hear from you directly, and the monitoring that says whether it is working.
We assess each situation before accepting an engagement. Starts from R50,000 per engagement.
Request confidential intake
Acknowledged the same business day. Treated as confidential from the first message.
If it is easier, write to ancillar@rallincamedia.com directly.
Visibility
Build the visibility that drives deal flow.
Reputation is the multiplier on everything else. When it is strong, marketing works harder, sales cycles shorten and the best clients come to you. Building it is slow, deliberate work and it compounds.
Content strategy and ghostwriting
The argument you should be making in public, written in your voice and published where your buyers read.
Media bookings and speaking
The publications, panels and stages your buyers pay attention to, and the pitch that gets you onto them.
Social media authority
A presence built around the commercial conversation rather than around posting frequency.
Brand transition
Moving credibility from the founder to the business, deliberately, without losing the trust that sits with the person.
This is not personal branding as a lifestyle service. Every visibility programme is tied to a commercial outcome.
Visibility retainers from R15,000 a month
For the business that needs to be in the conversation consistently. Founder Positioning, for the person rather than the company, starts from R20,000 per engagement. A PR and Media Retainer, which carries the media relationships as well, starts from R25,000 a month on a three month minimum.
Questions
What people ask before they start.
Is a crisis engagement confidential?
Yes. Crisis intake is treated as confidential from the first message, and we assess each situation before accepting an engagement.
How quickly can you move on a crisis?
Intake is acknowledged the same business day and an initial response comes within 24 hours. Crisis work is the one thing on this site that does not run on the 72 business hour clock.
How is this different from posting on LinkedIn?
This is not personal branding as a lifestyle service. Every visibility programme is tied to a commercial outcome, and reported against it.
The ladder
If the problem is revenue rather than perception
Reputation and Influence
Perception is commercial. Treat it that way.
Crisis from R50,000 per engagement. Visibility from R15,000/month.